I love Future Now. They have a great newsletter full of actionable news. They have great books, full of actionable ideas. But, oh my god, do they need a Designer at that company. Or they need to hire one. And a logo designer wouldn’t go amiss either. I’m not sure why, but their website reminds me of the 90s.
Now, our website isn’t a thing of astounding beauty but at least I got a Designer to design it for me. I’m currently reading ‘Call to Action’ – original version with perhaps the worst dust jacket known to man – and note that at least they got it redesigned for the new version.
So I’m wondering. Why exactly do businesses scrimp on design, when there are so many Designers ready to turn you into the next Apple for a reasonable fee. Yes, I know that it takes more than great design to be the next Apple; packaging is important too 
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Perhaps there is a better way to find a Designer than I know about. Style is certainly as important as substance online these days, but where do you buy style?
